5 Ways To Increase Your
If you’re selling print books or
kindle books on Amazon then you want to do
everything you can to increase sales.
But did you know it’s possible to use Amazon’s own
website to help get your books seen by more
And the five most important things you can do only
take a short time to set up then it can go on
helping you for years.
So lets start with the easiest and most obvious.
1. Create and Amazon Author Page
This is easy to do using Amazon’s own Author
Central feature. Here you can list your books, add
a link to your blog and Twitter and Facebook
accounts as well as fill out an author bio,
complete with URLs to your website.
You can even set up a URL to your Amazon author
page customized with your name in it.
2. Use the Search Inside Feature
This is really important because it helps
customers decide if they really want to read your
book or not. And it’s okay if they don’t like it
and won't buy it. Because the last thing you want
is dissatisfied customers giving bad reviews.
Instead let the Search Inside feature help the
right kind of readers find your book.
Also if they can’t search inside your book before
they buy it (which lets face it, is an option open
to them with every book in a physical book store)
they won’t buy it. So before you click ‘publish’
make sure your books all have Search Inside
3. Use you Wish List and Favorite List
As a customer and an author you’re allowed to
create a wish list of books you’d like to own (so
others can buy them for you) and a list of your
favorite books that you own.
Now while it may be tempting to only add your own
books to these lists, don’t.
It’s okay to add maybe one, but all the rest
should be books in your niche or genre. That way
you look as though you know what you’re talking
about. An expert in your own field.
4. Write Customer Reviews
This is easy. You don't have to have purchased the
book on Amazon to write a review. You just have to
have read it.
Reviewers get their own reviewer profile page.
Customers often click the reviewer’s link to find
out who they are and how good they are.
I listed my author page URL as my chosen website
URL and used only a brief bio so that visitors
will go to my author page and see more about me
and all my books.
Reviews that you write don’t have to be long. They
just have to be helpful. Also make them positive
instead of too critical.
Stick to reviewing books in your own niche or
genre. That way, customers going to your profile
page will be interested in your books as well.
5. Publish a “So You’d Like to…” Guide
These are brief, online guides that authors
Customers read them online. These guides can
contain links of up to ten products on Amazon. The
first three products mentioned get links placed at
the top of the page. Make sure your first three
products are your own books.
Guides are really nothing more than long articles.
So if you have an idea for a “So You’d Like To…”
guide that would be really useful for customers
looking for books like yours, go ahead and create
a guide that contains links to your most
And there you have it.
These are the five things you can do today to help
increase your sales and get your books seen by
But don’t stop there.
Keep writing customer reviews, writing more books
and adding them to your page.
About The Author: Ruth Barringham is a freelance
writer and online marketer and has been writing
professionally since 1999. She started her own
publishing company in 2007 where she publishes all
her books and ebooks. She also has an
inspirational website for writers at
Keywords: Amazon, book sales, ebooks, author,
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